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CDN Debate: Selling Technology or Business Outcomes

Peter Carson
Brian Bourne

Mississauga, August 8, 2012 - The Computer Dealer News hosted Peter Carson and Brian Bourne from the solution provider channel to debate what go-to-market strategic IT infrastructure plans for customers are required today. The two debated if solution providers should continue to sell point solutions or if they should transition to selling business outcomes. They then outlined what new business process transitions should be included in an IT infrastructure plan. You will see the debaters' positions on IT infrastructure plans and other divisions beyond the IT department. Both debaters reveal the risks and benefits of the cloud in an IT infrastructure plan.​

For more information on the debate you can visit the CDN Debate Website.

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